Practice makes permanent Perfect practice makes perfect Saying a phrase often doesn't make it true. Take the old adage, "Practice makes perfect." While it's accurate…
Tom NoffsingerMarch 8, 2026
It’s no secret that an effective marketing strategy brings in new customers, encourages repeat business, and helps retain existing customers. Many business owners don’t realize…
Tom NoffsingerFebruary 17, 2025
A tenet of the R2R Marketing approach is to reduce or eliminate barriers that interfere with an opportunity moving forward to its logical conclusion. For…
Tom NoffsingerAugust 16, 2024
One of the challenges businesses face is how to stand out from the crowd and attract new customers. Finding an edge that makes a difference…
Tom NoffsingerJune 24, 2024
Business growth is good, right? Not always. If you’ve ever seen the television show Shark Tank, you’ve probably noticed that many entrepreneurs go on the…
Tom NoffsingerMay 26, 2024
Supporting business acquisitions is a much smoother process when digital assets are fully documented and verified during the due diligence and closing process. Unfortunately, this…
Tom NoffsingerNovember 17, 2023
If you’re one of the many businesses looking to add new talent to your team right now, we already know you’re busy. Here are two…
Tom NoffsingerJune 7, 2021
There is no doubt 2020 is a challenging year, and all indications point to things getting worse, before they get better. The shock of March…
Tom NoffsingerNovember 9, 2020
Do you ever find yourself complaining about a too-stuffed inbox? Well, it’s important to remember that your clients are just as burnt out on emails…
Tom NoffsingerSeptember 22, 2020