It’s easy to spot customer or prospect concerns, particularly with sales and marketing interactions. These moments jump out at you if you’re paying attention -…
Tom NoffsingerJanuary 8, 2024
In life, sometimes it is helpful to step away from a situation and look at it with a fresh set of eyes. In sales, this…
Tom NoffsingerJanuary 30, 2023
So much time, money and energy goes into winning a new customer. The process gets even more difficult when the "happy" customer turns into a…
R2R MarketingOctober 17, 2022
We bought a puppy this weekend! For those of you who haven’t been through this process (I hadn’t), something you learn quickly is there are…
Janelle ClarkeMarch 28, 2022
When mistakes happen, and they will, it’s natural to want to shy away from telling your customer or client until the issue is fixed. The…
Tom NoffsingerJanuary 10, 2022
When a customer has a positive experience with a business, they may tell a few people. When a customer has a negative experience, they tend…
R2R MarketingNovember 29, 2021
We often hear that to be successful in business you must abide by the rule "the customer is always right." This rule is a great…
R2R MarketingOctober 11, 2021
Smart business owners know the best sales opportunities come from referrals and repeat business. What does this mean to you and your team? Do you…
R2R MarketingSeptember 12, 2021
Creating regular opportunities for customers to give feedback is an important part of a successful marketing plan. Fortunately, with so many channels available, feedback is…
Tom NoffsingerAugust 9, 2021