Good marketing and advertising are a blend of art and science. They combine the art of creative messaging, which inspires people to take action, with…
Tom NoffsingerJuly 14, 2025
There are so many things that get in the way of effective communication - the noise and clutter we have to break through to make…
Tom NoffsingerJune 30, 2025
One of the biggest mistakes salespeople make is not asking for the sale. The same is true with asking for referrals or reviews. Here’s the…
Tom NoffsingerJune 21, 2025
Effective networking is not easy. Those who are good make it look natural and effortless, but that comes from lots of practice and refinement. The…
Tom NoffsingerJune 15, 2025
When customers have a good service experience, they might tell one person. When they have a bad experience, they are more likely to share the…
R2R MarketingJune 6, 2025
A customer doesn’t pay their bill and ignores your attempts to contact them. An employee doesn’t show up for an important day of work and…
Tom NoffsingerMay 29, 2025
In a sales call, or any meeting for that matter, it’s important to recognize that those in attendance likely have different reasons for being there.…
Tom NoffsingerMay 23, 2025
I’m in the Mountain West area of the country and this week we are on a hillside below Mount Timpanogos in Utah. It’s a beautiful…
Tom NoffsingerMay 19, 2025
How do you turn a challenge into an opportunity? In remote Southern Utah it's hard to imagine encountering someone standing in the middle of the…
Tom NoffsingerMay 7, 2025