When customers have a good service experience, they might tell one person. When they have a bad experience, they are more likely to share the…
R2R MarketingJune 6, 2025
The R2R Blog
Weekly Thoughts on Marketing, Sales & Business
A customer doesn’t pay their bill and ignores your attempts to contact them. An employee doesn’t show up for an important day of work and…
Tom NoffsingerMay 29, 2025
In a sales call, or any meeting for that matter, it’s important to recognize that those in attendance likely have different reasons for being there.…
Tom NoffsingerMay 23, 2025
I’m in the Mountain West area of the country and this week we are on a hillside below Mount Timpanogos in Utah. It’s a beautiful…
Tom NoffsingerMay 19, 2025
How do you turn a challenge into an opportunity? In remote Southern Utah it's hard to imagine encountering someone standing in the middle of the…
Tom NoffsingerMay 7, 2025
The 1989 movie Field of Dreams generated a quote that has spanned a generation. Often misquoted as, “If you build it, they will come,” the…
Tom NoffsingerMay 2, 2025
One of the best tools we use at R2R Marketing is consistent, accurate note-taking. Note taking helps us be more efficient with our time, reduce…
Tom NoffsingerApril 28, 2025
If you’re advertising on Google, you’ve probably been encouraged to try Performance Max (Pmax) - one of the more recent Google Ads tools designed to…
Tom NoffsingerApril 18, 2025
When consumer confidence is declining, it’s time to reevaluate your marketing strategy and messages. Potential customers have different needs when they are facing economic uncertainty,…
Tom NoffsingerApril 11, 2025